No. We don't restrict our client's ability to grow and expand. If you open a new office, push into a new county, or add a practice area, exclusivity becomes a cage. Instead we do two things:
- Market saturation check. Before we sign you, we audit the market to confirm we can realistically win the rankings, traffic, and case volume you're paying for. If we can't compete on your behalf, we don't take the engagement.
- Named competitor exclusions at our top tier. You can name specific firms we agree not to work with in your market. Your archenemies, not the whole zip code.
You stay free to grow. We stay accountable to win.
Because the economics of personal injury demand specialization. Case values, marketing math, intake speed, and competitive dynamics in PI are nothing like a generalist legal market. Our team, tech stack, partnerships, and playbook are built around how PI firms actually win cases, not just traffic.
SEO and content compound. Expect early movement in 90 days, meaningful lead lift around 6 months, market-shifting results in 12 to 18. Paid channels (LSA, PPC, Paid Social) move faster, often inside 30 to 60 days. We build for durability, not short-term spikes that disappear when the spend stops.
Month-to-month. No handcuffs. We have to earn our keep every month. That structure keeps us accountable and keeps you in control. Most clients stay for years, but they stay because of performance, not paperwork.
You do. Every asset we produce is yours: domain, code, content, backlinks, creative, analytics, CRM data. No hostage situations, no clawbacks, no proprietary platforms you can't leave with.
No white label. 99% of our work is done in-house. We currently have 160+ full-time employees across strategy, SEO, content, link building, paid media, design, development, and account management. The small percentage that isn't in-house is used strictly to supplement utilization during peak load. No bait-and-switch, no offshore content farms, no agency-of-record passing your account to a freelancer. The team you meet is the team that does the work.
Every client gets a dedicated account manager. They're the quarterback of your engagement: proactively guiding strategy, coordinating the specialists behind the scenes, and keeping you ahead of the next move instead of reacting to the last one.
You also get monthly performance reviews and quarterly business reviews. We lead with proof over promises. Reporting is tied to the metrics that actually matter — revenue and signed cases — not vanity numbers designed to make the agency look good.
We tell you first, and we move. Rankings.io is channel agnostic. Our historical strength is search (SEO, content, authority, technical), but we run GEO, AI Optimization, LSA, PPC, and Paid Social with the same rigor. If a channel underperforms or the market shifts, we reallocate spend and strategy toward whatever produces signed cases. The goal is your growth, not defending a single playbook.
Three things:
- PI specialization at scale. We're not a generalist agency that takes PI clients. PI is the hero vertical we've built the entire firm around: the strategists, the content team, the link building, the paid media playbooks, the benchmarks. You get pattern recognition from hundreds of PI engagements, not theory borrowed from other industries.
- Founder-led, not private equity owned. Rankings.io is run by its founder, not a PE roll-up optimizing for quarterly margin and EBITDA exit. You're a client, not inventory. Decisions get made around what's right for your firm and the long-term health of the relationship, not what's right for an investor deck.
- Proof over promises. Eight consecutive years on the Inc. 5000, top PI firms in the country on the roster, case studies tied to real signed cases and revenue. We have the receipts before we ask for the engagement.